Hurley and Billabong have joined forces with Events NSW on behalf of the New South Wales Government to announce a brand new global event for Sydney, the Australian Open of Surfing.
The Australian Open of Surfing is a global sporting event that will showcase the best in surfing, skate, music, fashion and art with an expected audience of 125,000 people.
The Australian Open of Surfing is an extension of the world’s largest action sports festival, the US Open of Surfing. The annual event held at Huntington Beach, California, celebrates inclusion and creativity while inspiring the next generation of athletes and artists.
Manly is known as the birthplace of Australian surfing and was the location for the first World Surfing Championships held in 1964. Member for Manly, Mike Baird said the Australian Open of Surfing will reaffirm Manly’s position on the global surfing circuit.
“This event will also go beyond the surf and embrace other youth culture and lifestyle elements. By working closely with Manly Council we will make this event a global success,” he said.
“The idea for the Australian Open of Surfing was conceived in our home town of Huntington Beach, California, three years ago. In the midst of challenging economic times, our team had the courage to bring world class artists, athletes and musicians to ‘Surf City USA’,” Bob Hurley, Hurley Chairman and Founder, said. “After the incredible success of the US Open of Surfing, our next thought was that it would be amazing to do an event at the ground zero of modern surfing, Manly Beach in Sydney.”
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