Schoenbrunn Castle, Vienna, Austria

Vienna Traditional Austrian Clothing

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Flohmarkt by the Naschmarkt

The Flohmarkt is the open flea market to go to in Vienna. Only open on Saturdays it is a place where you are bound to find treasures, provided you get there as early as possible! ...more »

  • Location: Naschmarkt Area
  • Type: Antiques

Loden Plankl

Definitely the Austrian original clothing store with the biggest choice, great service and the one really specializing on visitors needs! You will find what you are looking for! ...more »

  • Location: Inner City
  • Type: Traditional Austrian Clothing
  • Tel: +43 (1) 533 80 32

Lanz Trachten

Lanz Trachten belongs to one of the original traditional clothing stores - they have been around since the early 20th century and THE shop locals use who buy their own clothing. ...more »

  • Location: Inner City
  • Type: Traditional Austrian Clothing
  • Tel: +43 (1) 51 22 456

7tm

7tm links together the creative fashion scene in Vienna’s 7th district - a great alternative to large shopping streets and malls. All pedestrian, check the website for map, location and info on shops! ...more »

  • Location: Museum Quarter Area
  • Type: High Fashion Boutiques

Tostmann Trachten

More than 60 years ago, Marlen and Jochen Tostmann founded the Tostmann company in Seewalchen on lake Attersee. Until today, all Tostmann Dirndls are manufactured exclusively in Austria in their own ...more »

  • Location: Inner City
  • Type: Austrian Designer Boutiques
  • Tel: +43 (1) 533 533 1

Our Local Experts say:

"Tracht" is the word used in Austria for their traditional clothing and fashion. It is worn very often in the Austrian countryside, less in cities - only for special and formal occasions like weddings or receptions.

Women wear "Dirndls", a close-fitting bodice combined with an apron in different colors; either it is sleeveless and worn with a cotton and lace blouse, or it has sleeves and a high neck. Men wear "Lederhosen", knee-length trousers or short-pants made from leather, worn with rustic shoes and wool socks. Check out where to get them while in Vienna!

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