About Us

Locally informed, globally inspired

About MyDestination.com:

My Destination York is part of the My Destination network. A global network of sites created in 2006 by two young entrepreneurs, James Street & Neil Waller. My Destination is focused on providing websites that offer unrivalled levels of local information, actually written by locals. Each site is run by a team on the ground in each destination who have their fingers on the pulse and are providing real time information. The websites combine accurate information on the local area and businesses with the added usability of an online booking engine, offering travellers a one-stop shop where they can research and book their holiday on a single website.
The websites are fresh and simple in design, with a firm focus on quality and quantity of content. Reviews are always written first-hand and every effort is taken to obtain the best images and information available in order to present a true representation of the services on offer. User-generated content and feedback is also built into the website, building upon content quantity and accuracy; major features of the service we provide.
My Destination continues to go from strength to strength and is always looking for new and exciting destinations to add to the network,so if you would like to join our team and be part of our growing network then click on our logo below to find out more about our business.

Heading up My Destination York - Elaine Aldous

We are very happy to announce another franchise back in the UK, this time for the historical city of York that attracts over 7.1 million visitors a year. The franchise has been taken by Elaine Aldous who is lucky enough to have grown up and now be settled in this walled city.

After Graduating as a mature student with a BA in Sociology and Politics, Elaine spent five years working with International students and was lucky enough to experience travel abroad as part of her career. This also led to Elaine undertaking a teaching qualification in Mexico where she taught English as a foreign language. Now back in the UK she decided to look for a franchise that was both interesting and exiting. She is very happy to have found MyDestination.com and so begins her next adventure.

“I was born in York and have always been surrounded by all of the fantastic things that millions of tourists come here to see every year but you never appreciate what you have known all of your life. It is only as I have got older and experienced travel all over the world that I can really appreciate the uniqueness of York.”